ADV 122: Business-to-Business Advertising
San Jose State University
Principles and practices of developing marketing communications programs and collateral materials for business-to-business products and services; translating technical information into persuasive communications; direct marketing, and other forms of sales support communications. Prerequisite: ADV 091.
Average GPA: 3.41
Grade distribution records: 355 students across 15 terms.
Grade distribution
| Grade | Students | Percent |
|---|---|---|
| A+ | 1 | 0.3% |
| A | 173 | 48.7% |
| A- | 35 | 9.9% |
| B+ | 36 | 10.1% |
| B | 44 | 12.4% |
| B- | 15 | 4.2% |
| C+ | 6 | 1.7% |
| C | 34 | 9.6% |
| C- | 4 | 1.1% |
| D+ | 1 | 0.3% |
| D | 3 | 0.8% |
| F | 3 | 0.8% |
Based on 355 student grade records across 15 terms and 4 professors.
Instructors
- Stephen D Eckstone 224 students, Average GPA 3.69
- Belen Moreno Albarracin 90 students, Average GPA 2.69
- Timothy J Hendrick 21 students, Average GPA 3.44
- James Allen Wojtowicz 20 students, Average GPA 3.51