COMM 125: DIGITAL CONSUMER BX

University of California, Santa Barbara

Gain an understanding of the foundations of consumer behavior and explore h ow these foundational concepts apply to the "digital world" inhabited by mo dern consumers--one defined by the interaction of "new" technologies with " old" psychological processes and environments.

Average GPA: 3.14

Grade distribution records: 240 students across 2 terms.

Grade distribution

GradeStudentsPercent
A2610.8%
A-5422.5%
B+5322.1%
B3916.3%
B-3815.8%
C+156.3%
C83.3%
C-31.3%
F41.7%

Based on 240 student grade records across 2 terms and 1 professor.

Instructors

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