WRIT 157B: STRAT BUS COMM

University of California, Santa Barbara

Through course readings and case study analysis, students will explore business communication strategy in reputation management, corporate social responsibility, crisis communication, and external/internal communication. Students also prepare a variety of professional documents for their final digital portfolio and online presence through the creation of a personal website.

Average GPA: 3.84

Grade distribution records: 357 students across 16 terms.

Grade distribution

GradeStudentsPercent
A+7119.9%
A17348.5%
A-7521.0%
B+215.9%
B113.1%
B-41.1%
C+10.3%
C10.3%

Based on 357 student grade records across 16 terms and 2 professors.

Instructors

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