HADM 6124: Marketing in Health Care
University of North Carolina, Charlotte
Provides an in-depth understanding of the essential concepts of marketing and their application to healthcare. Students gain a working knowledge of marketing tools and how to use them in the context of healthcare. Students build practical applied skills in analyzing healthcare marketing problems and developing healthcare marketing programs and strategies. Students also expand their understanding of the differences and similarities between health services and social marketing.
Average GPA: 3.88
Grade distribution records: 250 students across 10 terms.
Grade distribution
| Grade | Students | Percent |
|---|---|---|
| A | 222 | 88.8% |
| B | 26 | 10.4% |
| C | 2 | 0.8% |
Based on 250 student grade records across 10 terms and 1 professor.
Instructors
- Elena Platonova 250 students, Average GPA 3.88