INFO 3239: Artificial Intelligence in Business

University of North Carolina, Charlotte

AI for Business is a course designed to equip students with the knowledge and skills needed to leverage generative AI and Large Language Models (LLMs) in business contexts. This course will delve into the core mechanisms of generative AI, focusing on Large Language Models (LLMs). Participants will explore advanced techniques in prompt engineering, retrieval augmented generation (RAG), agentic systems, fine-tuning LLMs, and ensuring the ethical governance of AI technologies. The curriculum balances conceptual frameworks with hands-on exercises, enabling participants to apply generative AI innovations to real-world business challenges.