BUSML 4256: Brand Management
Ohio State University
This course is designed to explore the important role of branding in the marketing process. It will cover key elements that go into developing, managing and maintaining a powerful brand. Prereq: 4201, 4202, and BusMHR 2292, or equiv.
Average GPA: 3.69
Grade distribution records: 462 students across 6 terms.
Grade distribution
| Grade | Students | Percent |
|---|---|---|
| A | 203 | 43.9% |
| A- | 143 | 31.0% |
| B+ | 75 | 16.2% |
| B | 29 | 6.3% |
| B- | 6 | 1.3% |
| C+ | 2 | 0.4% |
| C | 3 | 0.6% |
| D | 1 | 0.2% |
Based on 462 student grade records across 6 terms.