BUSML 3250: Principles of Marketing
Ohio State University
Presents the concepts, framework and tools of market-based management to deliver superior customer satisfaction, value and profitability. The focus of the course is on identifying, creating, delivering and measuring value creation. Prereq: Econ 2001.01 and 2002.01. Not open to students with credit for 3150 (650) or 450 or to students enrolled in UUSS, UExp or PreBSBA-PR.
Average GPA: 3.08
Grade distribution records: 13,230 students across 20 terms.
Grade distribution
| Grade | Students | Percent |
|---|---|---|
| A | 2,525 | 19.1% |
| A- | 1,840 | 13.9% |
| B+ | 2,149 | 16.2% |
| B | 2,523 | 19.1% |
| B- | 1,560 | 11.8% |
| C+ | 1,003 | 7.6% |
| C | 831 | 6.3% |
| C- | 368 | 2.8% |
| D+ | 148 | 1.1% |
| D | 148 | 1.1% |
| F | 135 | 1.0% |
Based on 13,230 student grade records across 20 terms.