BUSML 3250H: Principles of Marketing

Ohio State University

Presents the concepts, framework and tools of market-based management to deliver superior customer satisfaction, value and profitability. The focus of the course is on identifying, creating, delivering and measuring value creation. Prereq: Honors standing, and Econ 2001.01 or equiv. Not open to students with credit for 3150 or 3250.

Average GPA: 3.60

Grade distribution records: 210 students across 6 terms.

Grade distribution

GradeStudentsPercent
A8138.6%
A-6028.6%
B+3215.2%
B2612.4%
B-62.9%
C+31.4%
C21.0%

Based on 210 student grade records across 6 terms.

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