MKTG 3228: Marketing Analytics
University of North Carolina, Charlotte
Emphasis on analyzing interactions of consumers, firms, and society. Focus on interpreting results. Particular emphasis on analyzing data related to market response, customer segmentation, customer targeting, brand positioning, and pricing and promotion decisions.
Average GPA: 3.32
Grade distribution records: 1,091 students across 26 terms.
Grade distribution
| Grade | Students | Percent |
|---|---|---|
| A | 544 | 49.9% |
| B | 333 | 30.5% |
| C | 145 | 13.3% |
| D | 18 | 1.6% |
| F | 8 | 0.7% |
| W | 19 | 1.7% |
Based on 1,091 student grade records across 26 terms and 6 professors.
Instructors
- Suzanne Collins 416 students, Average GPA 3.68
- Xia Liu 297 students, Average GPA 2.99
- Sangkil Moon 121 students, Average GPA 3.09
- Ashish Sharma 103 students, Average GPA 2.62
- Alireza Golmohammadi 88 students, Average GPA 3.59
- Jared Hansen 65 students, Average GPA 3.49