BUSML 7201: Marketing Research and Analytics
Ohio State University
Exploration of issues related to data analysis for marketing decisions: costs/benefits of analysis in aggregate; difference between descriptive and structural models; complexities of imperfect information. Prereq: MBA 6252 or 6253. Not open to students with credit for 847.
Average GPA: 3.61
Grade distribution records: 167 students across 8 terms.
Grade distribution
| Grade | Students | Percent |
|---|---|---|
| A | 64 | 38.3% |
| A- | 42 | 25.1% |
| B+ | 35 | 21.0% |
| B | 24 | 14.4% |
| B- | 1 | 0.6% |
| C | 1 | 0.6% |
Based on 167 student grade records across 8 terms.